What's Included
The Full
Marketing Package
Every listing with Francisco gets the full treatment. No upsells, no tiers, no cutting corners on your biggest asset.
High-resolution, professionally lit photography that captures your home's best angles and creates an immediate emotional response in buyers.
A full video walkthrough that tells the story of your home, not just the rooms, but the lifestyle. Designed for social media and digital advertising.
Aerial coverage that showcases your property, lot, and surrounding community in a way ground-level photography simply cannot.
A dedicated landing page for your home, like the Sherwood Pass listing site, that gives serious buyers a premium experience and a place to request a showing.
Targeted Instagram and Facebook advertising that puts your listing in front of qualified buyers based on location, income, and behavior, not just anyone scrolling.
Francisco personally reaches out to Atlanta's top buyer's agents. Many luxury transactions happen before a home ever hits the open market. His network is your advantage.
Property descriptions written to evoke feeling, not just list features. The words matter. Buyers make emotional decisions and justify them logically, the right words accelerate both.
A comprehensive market analysis that positions your home to generate maximum interest without leaving money on the table. Pricing is a marketing decision.
Guidance on which improvements and staging choices will move the needle for buyers in your price range, without overspending on renovations you won't recover.
How It Works
From Listed
to Sold
A focused, intentional process from the moment you decide to sell to the day you close.
Francisco meets with you to understand your goals, timeline, and the story behind your home. This shapes every marketing decision that follows.
He walks the property with you, identifies high-impact improvements, and coordinates any staging or prep needed to get it showing-ready.
Photography, videography, drone, and copy are all produced and refined. Your custom property website goes live. Every asset is ready before the listing launches.
Your home goes live on MLS, all major portals, social media, and Francisco's direct network simultaneously. Maximum exposure in the first critical weeks.
Francisco personally hosts showings, collects buyer feedback, and adjusts strategy in real time. You are always informed and never in the dark.
When offers come in, Francisco negotiates on your behalf with urgency and precision. His goal is the best possible outcome, not just the fastest close.
Ready to List
Your Home
the Right Way?
Let's talk about what your home could be worth and how Francisco's marketing approach can get you there.
Work With Francisco
Dedicated luxury real estate specialist at Harry Norman REALTORS®. Serving Buckhead, Roswell, Sandy Springs, Alpharetta, and Atlanta's finest communities.